Privacy Policy

1. Introduction

DrishtiKit ("we," "our," or "us") is committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website drishtikit.com, use our products and services, or interact with us in any way.

By using our website, products, or services, you consent to the data practices described in this policy. If you do not agree with the practices described in this policy, please do not access our website or use our services.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Contact us through our website, email, or phone
• Request product information or demonstrations
• Place orders for DrishtiKit products
• Subscribe to our newsletter or communications
• Participate in surveys, contests, or promotional activities
• Create an account or register for our services

This personal information may include:

• Name and contact information (email address, phone number, mailing address)
• Professional information (organization, title, department)
• Billing and payment information
• Communication preferences
• Any other information you choose to provide

2.2 Health Information

When using DrishtiKit products for vision screening, healthcare professionals may collect patient health information. We want to clarify that DrishtiKit does not directly collect, store, or process patient health information unless explicitly consented to by the healthcare provider and patient for specific services like cloud synchronization through our mobile application.

2.3 Automatic Information Collection

When you visit our website, we may automatically collect certain information, including:

• IP address and geographic location
• Browser type and version
• Operating system
• Pages visited and time spent on our website
• Referring website or source
• Device information and screen resolution

3. How We Use Your Information

We use the information we collect for the following purposes:

3.1 Primary Business Purposes

• Processing and fulfilling orders for DrishtiKit products
• Providing customer support and technical assistance
• Responding to inquiries and communications
• Delivering requested information about our products and services
• Processing payments and managing billing

3.2 Communication and Marketing

• Sending product updates, newsletters, and promotional materials (with your consent)
• Notifying you about new features, products, or services
• Conducting surveys and collecting feedback
• Personalizing your experience with our website and services

3.3 Legal and Operational Purposes

• Complying with legal obligations and regulatory requirements
• Protecting our rights, property, and safety
• Preventing fraud and ensuring security
• Analyzing website usage and improving our services

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:

4.1 Service Providers

We may share information with trusted third-party service providers who assist us in operating our website, conducting business, or servicing you, including:

• Payment processors for order transactions
• Shipping and logistics companies for product delivery
• Email service providers for communications
• Cloud hosting and storage providers
• Analytics and website optimization services

4.2 Legal Requirements

We may disclose information when required by law or when we believe disclosure is necessary to:

• Comply with legal processes, court orders, or government requests
• Protect our rights, property, or safety
• Protect the rights, property, or safety of our users or others
• Investigate or prevent illegal activities

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction. We will notify you of any such change in ownership or control of your personal information.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Secure server infrastructure and regular security updates
• Access controls and authentication mechanisms
• Regular security audits and vulnerability assessments
• Employee training on data protection and privacy

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Factors we consider when determining retention periods include:

• The nature and sensitivity of the information
• Legal and regulatory requirements
• Business needs and operational requirements
• Your relationship with us and account status

7. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

7.1 General Rights

• Access: Request access to your personal information we hold
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information in certain circumstances
• Objection: Object to processing of your personal information for certain purposes
• Portability: Request transfer of your information to another service provider
• Restriction: Request restriction of processing in certain circumstances

7.2 Marketing Communications

You can opt out of receiving marketing communications from us at any time by:

• Clicking the unsubscribe link in our emails
• Contacting us directly at contact@drishtikit.com
• Updating your communication preferences in your account settings

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your own. These countries may have different data protection laws than your jurisdiction. When we transfer your information internationally, we implement appropriate safeguards to ensure your information receives adequate protection.

9. Children's Privacy

Our website and services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13 without parental consent, we will take steps to delete such information promptly.

10. Third-Party Links and Services

Our website may contain links to third-party websites or services. This Privacy Policy does not apply to third-party websites or services. We encourage you to review the privacy policies of any third-party websites or services you visit or use.

11. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:

• Posting the updated policy on our website
• Updating the "Last updated" date at the top of this policy
• Sending you an email notification if the changes are significant

Your continued use of our website and services after any changes indicates your acceptance of the updated Privacy Policy.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

We will respond to your inquiries and requests within a reasonable timeframe and in accordance with applicable laws.